I didn’t manage to publish much in the blog yesterday. It was said that over 500 people attended press conference. 250 of them trying to blog via the poor local WLAN router. Didn’t work very well. The presentation was opened by Sony Ericsson president Bert Norgerg, followed by head of Sony. Sir Howard Stringer and Rikko Sakaguchi, the Executive Vice President and Chief Creation Officer. But what most attendees were waiting for was of course the product announcements. The fun started when Head of Marketing Lennard Hoornik entered the stage. Firs, the Vivaz Pro was announced. Ok. Fine. Thank.
Then the X10 Mini showed up on stage. Even better. Nice. Finally X10 Mini Pro were presented. A big applause from the audience. I haven’t been to an Apple release party, so this was the first time experience for me. Applaud for hardware release. We tech guys are a strang species.
After the stage performance it is time to touch and feel the handsets. Just wait in line with the rest of the hundreds bloggers and journalists.
Samsung had a press conference at the same time in another part of the city. You had to choose which event you wanted to cover. Seems like most bloggers and journalists chose Sony Ericsson this evening. Maybe Samsung didn’t serve free drinks